Oct 5 Meaningful Awareness in Advertisements

Pierre Meneaud

Marketing

In this ferociously competitive environment, companies need to know the best practices for capturing and retaining consumer attention. Research suggests that there is no universally applicable approach.

Based in Melbourne, Australia, nonzerosumgame is a blog by Pierre Meneaud. A blog for the AI-literate, soul-heavy, and future-haunted.

I write at the intersection of machine intelligence, parenthood, and music—where future strategy collides with real life. Expect thoughts on:

Brands rebuilt by AI

Raising three kids in a rewired world

Sound, synthesis, and feeling

Grief, tenderness, and radical hope

Not hot takes. Honest futures.
Welcome to the feed.

Oct 5 Meaningful Awareness in Advertisements

A blog for the AI-literate, soul-heavy, future-haunted.

This isn’t just another thought-leadership newsletter.It’s a mind map with kids' fingerprints on it.It’s future strategy scribbled between lunchboxes and loop packs.It’s grief, code, and clarity…uploaded weekly.

Here, I write about:

Brands being rebuilt by large language models

Raising three kids in a world being rewritten by machines

Synths, sound, and the spaces between

Hope, loss, anger, tenderness

And why this isn’t a zero-sum game—unless we make it one.

If you’re tired of hot takes, and ready for honest futures, welcome to the feed.